It used to all be about the celebrity perfume — but now A-listers are lining up to put their names on something else that comes in a bottle.
Celebrity alcohol brands aren’t exactly a new concept with Ryan Reynolds’ Aviation Gin, The Rock’s Teremana Tequila and Rita Ora’s Próspero Tequila.
But the latest star to join the ranks, Mark Wahlberg, says his involvement in a tequila brand isn’t a “cash grab” like other celebrities.
The US actor has teamed up with Flecha Azul creators Abraham Ancer and Aron Marquez.
The pair established their brand in 2020, offering additive-free tequila produced using traditional methods at Orendain Distillery in Mexico, with Wahlberg coming on board in 2022.
But, he told news.com.au, the US actor had never imagined himself entering the booze business.
“For me, it was always trying to influence people to be as healthy as popular. I was a guy who enjoyed drinking wine and having alcohol every once in a while but it was rea...
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