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Meet the young Aussie behind the Yo-Chi craze
News.com.au -
26/03
Frozen yoghurt is having its moment right now, drawing Aussies away from their couches and back onto the streets in search of the self-serve dessert.
Frozen yoghurt is having its moment right now, drawing Aussies away from their couches and back onto the streets in search of the self-serve dessert.
Yo-Chi is leading this revival, transforming late-night outings into wholesome gatherings over cups of tart, creamy yoghurt.
With 43 locations across five states and plans to reach 60 by the end of the year, it’s the fastest-growing dessert chain in Australia, and the mastermind behind this phenomenon is Oliver Allis.
The froyo renaissance
Yo-Chi’s meteoric rise feels reminiscent of Boost Juice’s early days, and it’s no coincidence.
Oliver, Yo-Chi’s Brand Director, is the son of Boost Juice co-founders Janine and Jeff Allis.
While Boost revolutionised healthy drinks, the second of the four Allis children is doing the same for frozen yoghurt, turning it into a social hub for Gen Z and millennials.
The chain’s self-service model allows customers to build their own creations from a rotating selection of yoghurt flavours and toppings – think fresh fruit, crunchy biscuits, and the cult-favourite Pistachio Papi spread.
Founded in Melbourne in 2012, Yo-Chi drew inspirat... [Short citation of 8% of the original article]
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