With the slowing down of electrification, automakers are scrambling to find alternative solutions. For many, that means more hybrids. Which can be quick and easy, or at least quicker and easier, to develop than plug-in hybrids. Genesis has made the decision to give customers what they want by adding hybrid powertrain options to the lineup, which currently only offers ICE and electric models like the Genesis G80 and its Electrified G80 sibling. But now we know the brand has more advanced plans.
Genesis was initially launched as a Hyundai vehicle model - the Genesis sedan in 2004 - but in 2015, it became a standalone luxury brand in the same vein as Toyota's Lexus or Honda's Acura. Since then, the G90 has become a symbol of Korean luxury in a German-dominated premium market, and with new plans to take on the likes of AMG with a Magma performance sub-...
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