Tesla's quarterly EV registrations slump 15% in key market California

Akash Sriram - Reuters - 16/04
Tesla's electric-vehicle registrations in California dropped 15.1% during the first quarter, industry data showed, signaling an accelerated decline and growing challenges for the Elon Musk-led automaker in its biggest U.S. market.
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April 16 (Reuters) - Tesla's (TSLA.O), opens new tab electric-vehicle registrations in California dropped 15.1% during the first quarter, industry data showed, signaling an accelerated decline and growing challenges for the Elon Musk-led automaker in its biggest U.S. market.
In California, often viewed as a bellwether for EV trends, Tesla's share has fallen to 43.9% from 55.5% a year earlier, while brands such as Honda (7267.T), opens new tab, Ford (F.N), opens new tab and GM's (GM.N), opens new tab Chevrolet have grown their footprint, according to the California New Car Dealers Association (CNCDA).

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Overall zero-emission vehicle sales in the state also rose 7.3% during the same period.
"An aging product lineup and backlash against Musk's political initiatives are likely key factors for the decline in Tesla BEV market share," the industry body said.
The company reported earlier this month its first-quarter sales globally fell 13% to the lowest in nearly three years, hurt by pushback against Musk, rising competition and as customers wait for a refresh of its bestselling Model Y.
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