These days, the takeaway industry has been very lively.
First, JD.com announced its entry into the takeaway market with a high profile, and then Meituan also fought back, and the two sides began a war of words.
In my opinion, this war of words is nothing more than "face". In the business world, face is important, but it is by no means the core of competition. Take takeaway for example. This industry that has long passed the rapid growth period is no longer a simple traffic game. Whether it is a war of words or public relations war, the value is very limited.
Instead of fighting for "face", it is better to focus more on improving supply chain efficiency. Although Ele.me, the other party in the industry, did not participate in the war of words, it was not out of the matter, but was fully promoting the implementation of AI in the takeaway scenario.
So can AI build a competitive moat for Ele.me?
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Takeout Three Kingdoms is here,
Ele.me doesn't fight verbally
As an industry that has long passed the period of rapid growth, takeaway's "war of words" seems somewhat abrupt.
The reason is very simple. The Internet has already passed the stage of strong competition, and the meaning of war of words is very little. Even when a close fight is held, public relations wars represented by war of words should not become part of commercial competition, let alone the main part.
In most cases, public relations wars are more about giving corporate leaders self-satisfaction, or rather, the company's "brave" behavior of consuming resources to demonstrate strategic decisions, and there is no way to truly determine consumer behavior.
Not only is the battle of words useless, but the subsidy war is not much better.
In the past, the history of the development of the Internet has told us a truth: ...
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